Girl Scouts around the world are working together to speak with one voice! Join the movement by following our specific style guidelines. To help our USAGSO volunteers, we have created brand resources that will help you as you put together your own Girl Scout materials.
USAGSO Branding Guidelines & Resources
Brand Checklist
If you're creating your own flyer, form, or other piece of Girl Scout material, follow this easy checklist to make sure it meets our branding guidelines:
- Three colors: All Girl Scouts Overseas materials should use three colors: black, white, and Girl Scout green! You can tell if it's Girl Scout green by the hex number (#00b451), rgb number (r0 g180 b81), or PMS number (354).
- Servicemark: Is our servicemark in the top left-hand corner of your document? If so, great! If not, please add it.
- Full name: For branded materials, please use our full name—USA Girl Scouts Overseas or Girl Scouts Overseas. This helps people recognize our brand and reduces confusion.
- Platform name: If you create a platform of any sort (social media, microsite, etc.,) it is imperative that you add USAGSO at the beginning of the title-- so USAGSO Camp, USAGSO Shop... and so on. However, all platforms need to be approved by the MarComm team.
- Font: Since the official Girl Scout font is not available on all computers, please choose between Palatino (Mac) or Palatino Linotype (Windows) or Georgia. Arial can also be used in certain cases.
Flyers, Social Images and More 
Servicemark, Trefoil and Other Templates
Girl Scout Shapes
Photography Recommendations
Uniform Insignia Placement
Sensitive Issues
Social Media & Community Websites
